Anybody been to Argos recently? It's hilarious.
The Old System : you look through a catalogue, find the thing you want, write a 7 digit code on a special slip of paper, hand it in at the desk, pay, then wait for your goods to arrive at a different desk. A taste of Russia without having to leave home
The New System - all electronic : you search on a computer for the item you want, then write a 7 digit code on a special slip of paper, walk to another computer, enter the 7 digit code and pay for your goods by card. Then you wait for your goods to arrive.
what brief did they give the system designer? "We'd like as many unnecessary steps as you can manage"?