The search engine company Google has announced plans to radically alter its founding mission statement, “Don’t Be Evil”.
In an AgoogBlog (TM) posting, the company states:
“We feel that the original statement, fine for its time as it was, is no longer completely true to our ambitions, aims and objectives. Specifically, we feel that it now has unacceptably negative, nugatory and needlessly restrictive connotations. Google believes in freedom of choice for its users and its staff, the freedom to choose the choice of freedom as much as the choice to freely choose. By radically simplifying our mission statement by fully one-third, we will save the time of busy users when reading it and also affirm our commitment to the maximum possible liberty for ourselves.”
After a frenzy of speculation was let loose on the internet as to precisely which of the three words was intended, a later clarification from the company has confirmed that it is, “with a heavy heart, as we know our users really love the old statement”, removing its first word.