In a recent statement, Tescos CEO Brian E Littlehelps staunchly defended the recent finding of horse extract in the upmarket petrol brand Momentum. Down-to-earth Brian is quoted as saying “I always said that that stuff kicks like a mule and gives your car extra legs and now you know why”. Asked whether the horse content would be used as a new marketing gimmick he agreed that certain slogans such as “From Newmarket - a new market” and “Be first past the finishing post with Momentum” had been considered, but on legal advice and following the recent reports of a brown manure-like gunge affecting catalytic converters up and down the country he was in favour of the more honest “It goes in green and like most things it turns to shit in the end”.
Tescos CEO defends horse extract found in Momentum petrol
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