In an innovative bid to reduce the waiting list for social housing in London, Mayor Boris Johnson has announced plans to construct 500 small, 3 bedroomed properties on the face of pop star Olly Murs.
Addressing the London Assembly last night Johnson said. "With so many families living in temporary accommodation throughout the London boroughs, we have decided to utilise some of the wide open spaces available to us to provide permanent quality housing for those most in need of it. We have earmarked Olly Murs' big face as just one of the options open to us".
Murs himself was unavailable for comment last night but his agent said "Olly is absolutely delighted at the prospect of having hundreds of London's most needy residents setting up home on his absolutely gigantic face. He sees it as a chance to really put something back into the community.
It is believed this is just one of a number of moves to use celebrities to improve conditions in the London area and follows controversial proposals to build a large heliport on Simon Cowell's massive forehead.