Tesco has confessed to finding significant quantities of horse shit in its bullshit. A spokesman for the supermarket that offers "big savings on hundreds of products", tells customers that "every little bit helps" and offers "all the inspiration you'll need to feed your family delicious food for less" disclosed the accidentally adulterated bullshit in a statement.
"Every company that employs advertising copywriters will confess to an element of bullshit. Metaphorically speaking, the persuasive language of advertising does contain an element of hyperbole and colourful language, and it is perfectly legitimate for our critics to use dismissive metaphorical language and call it bullshit. However, the discovery of horse shit in our bullshit, though not damaging to our customers, is cause for concern. However, there's every chance we can identify the source of the problem and catch it before it becomes widespread.
Oh shit. I didn't mean cat shit. Look can we take that again?"