A marketing manager's metaphor came true yesterday, when he finally got to step up to the plate - and was rewarded with a Vol Au Vent.
The incident was a coming of age for Darren Freestone, marketing manager for IT Solutions, who had been using the metaphor for years without ever knowing what it meant. "Now that I know what stepping up to the plate is, I feel like I've discovered my roots. I can use that phrase with much more conviction," he said.
Freestone admitted he still has a lot to learn. He confessed he doesn't have a clue what a ball park is, let alone a ball park figure. Neither has he ever hit a home run, or been in a first down and ten situation.
"These are all in my DNA as a marketing manager," he said. "Whatever DNA is."