There was widespread confusion among young sex starved teens as new evidence emerged that Lynx's latest God awful toiletry will not in fact guarantee sexual intercourse.
There is widespread concern that with public trust in both government insitutions and the media at an all time low, this might be the straw that breaks the camel's back.
"I saw the advert, which seemed to be in keeping with most adverts for Lynx products; an average looking man applying Lynx and then getting a virtual ton of gash." Said Gareth, a local teen, who is enthusiastically trying to lose his virginity.
"I used a lot, my arm pits were literally dripping with Java, and then went out to my local youth roller disco, where I tried to chat up some babes by stopping them on the dance floor and asking them where they were from, shouting in their ear to be heard over the music. Nothing. I'm very disappointed."
Lynx has long been a staple product of the kind of impressionable prepubescents who are desperate to mask the smell of hormonal desperation, as well as recently divorced middle aged men, who are out of touch, and generally confused by society at large. The news that their latest array of cloying, luminous toiletries won't in fact guarantee sex with actual women is likely to cause a slump in sales, as scores of dim witted men across the country, whose ambitions rarely stretch further than owning a D & G watch, find something else to waste their money on.