In move that appears to leapfrog known technologies, Love Film has developed the means to deliver 3D images directly to moviegoers’ retinal surfaces. This by passes all the old delivery methods: the cinema, TV, DVD by post, the computer, and the ipad. But Netflix, the giant American online content provider is already promising to go one better, with a faster service delivering content directly to subscribers’ optic and auditory nerves, with an optional “popcorn hit” to the olfactory receptor matrix to give the experience more of a “Saturday night at the movies” feel.
In an even more extraordinary development, Mills and Boon have teamed up with the high tech entertainment Pixar Studios to deliver pure emotional content to the limbic cortex, the physical centre of abstract feelings in the brain and central nervous system. “Subscribers will be able to feel – on demand and with amazing clarity - thwarted passions, throbbing desires, anguished longings, forbidden yearnings and light brown cavalry twill jodphurs stretched almost to breaking point,” Said Mills Boon /Pixar spokesman Mike Tarski “It will be pure emotion, without the need for cumbersome text, images, actors, dialogue or plot. I’ve already been part of the trials for the product, and the feeling is a cocktail of total suspense, religious rapture, crack cocaine and multiple orgasm. With no late fees. Ever. ”