A spokesman for the estate of creator Roger Hargreaves said this week: "We feel this is great way of bringing the Mr Men experience up to date, as, unfortunately, swearing has become increasingly more common among our young readers.
"In line with this new direction, we have introduced several new characters including Mr Shite, Mr Bastard and Mr Wanker. However I must emphasise that press reports that we were to include a Mr Paedo are in incorrect."