In a damming report yesterday, the Watchdog bucked convention and "named names" in addition to citing actual examples of upheld complaints.
The tip for "saving 100% of the £342 price of Nikon Monarch 8x42 Binoculars" was to
"..use fieldcraft to 'get right up to' the object to be viewed".
Another example cited promised to cut mobile and landline phone bills (again by 100%) by simply "having them disconnected".
A spokesman for the named site confirmed that staff had received further training and someone had been dismissed, but that "one bad apple don't spoil the whole bunch".