The Cumbrian town of Cockermouth has been hit by a double whammy in recent months. Having experienced the worst floods in in living memory, residents of this attractive market town now have a new cross to bear. “Apparently”, said Cockermouth’s tourism supremo, John Bridges, “the name of our town sounds a bit rude. It’s the enticing juxtapositipon of ‘cock‘ and ‘mouth‘ - in the same word - that seems to be causing the trouble”. Business is bad. With the shops in the town’s main street struggling to reopen for business, and tourists staying away, the answer may lie online. “We’ve launched a new website” continued Mr Bridges, “called 'Cum to Cockermouth'. You know what they say: if you can’t beat ‘em, join‘ em. We want to be showing up first in those Google searches. Well, it seemed to work for Penistone and Scunthorpe”.
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“Cum to Cockermouth”, says town’s tourism supremo.
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