Actress Angelena Jolie has announced plans to adopt an entire African country in what some are seeing as a clear bid to upstage adoption rival Madonna.
Madonna, real name Pauline, is the self-proclaimed 'Queen of Adoption' and as recently as last year attempted to adopt North Korean leader Kim Jong-Il, saying he was "in need of some cuddles".
The deal fell through at the last minute though, after it emerged he was in fact a grown man and not a 12-year-old girl having a tantrum.
And now it's Jolie who has seized the initiative in their long-running battle to out-do each other through adopting children - and now countires - who are living in poverty.
Sources close to Madonna say that she is infuriated that she didn't think of it first and is now putting a plan together to adopt the entire South American continent.